What’s the point of creating or sharing all this content if your not going to try and get it out to as many people as possible?
Ask yourself who is my audience? How can I drive viral traffic? or how are they sharing my content? If you find that you don’t know the answer to any of these questions or would merely like to have as much insight as you possibly can, I would recommend you check out a site called addthis. Consider implementing it into your own blog or personal website. The below video can explain what it is and does.
But it’s more than merely knowing about the sharing of your own content. I believe it is important to know about what platforms are growing sources of content sharing and how people are using social media/networking and get involved in some facet or another. These are some statistics gathered from the aforementioned addthis website on how people were sharing in 2010.